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	<title>Pasteur&#039;s Dictum: Muds &#38; Stars &#187; Marketing</title>
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		<title>Pasteur&#039;s Dictum: Muds &#38; Stars &#187; Marketing</title>
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		<title>DUPLICATE &#8211; How to Create Successful Product</title>
		<link>http://marketingplanbook.com/2011/02/07/duplicate-how-to-create-successful-product/</link>
		<comments>http://marketingplanbook.com/2011/02/07/duplicate-how-to-create-successful-product/#comments</comments>
		<pubDate>Mon, 07 Feb 2011 16:40:54 +0000</pubDate>
		<dc:creator>entreprenovator</dc:creator>
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		<guid isPermaLink="false">http://marketingplanbook.com/?p=447</guid>
		<description><![CDATA[This is one of the more difficult steps. Often the entrepreneurs themselves are the master of the product and therefore to duplicate means to find someone else to do the same thing and produce the similar if not same results. Emmmm&#8230;isn’t that challenging? A lot of variables such as experience, style, capacity, capability and ingenuity [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=marketingplanbook.com&amp;blog=10590657&amp;post=447&amp;subd=marketingplanbook&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<title>INNOVATE &#8211; How to Create Successful Product</title>
		<link>http://marketingplanbook.com/2011/01/23/innovate-how-to-create-successful-product/</link>
		<comments>http://marketingplanbook.com/2011/01/23/innovate-how-to-create-successful-product/#comments</comments>
		<pubDate>Sun, 23 Jan 2011 05:29:29 +0000</pubDate>
		<dc:creator>entreprenovator</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Idea]]></category>
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		<guid isPermaLink="false">http://marketingplanbook.com/?p=398</guid>
		<description><![CDATA[INNOVATE   Usually at this stage, you have gathered substantial information of how your BASIC product work in the real customer’s setting. You have passed your moment of truth and a critical mass has been achieved. You have a long list of customers and you have stable sales monthly and you have repeat orders. Until [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=marketingplanbook.com&amp;blog=10590657&amp;post=398&amp;subd=marketingplanbook&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<title>BASIC &#8211; How to Create Successful Product</title>
		<link>http://marketingplanbook.com/2011/01/23/basic-how-to-create-successful-product/</link>
		<comments>http://marketingplanbook.com/2011/01/23/basic-how-to-create-successful-product/#comments</comments>
		<pubDate>Sun, 23 Jan 2011 04:46:23 +0000</pubDate>
		<dc:creator>entreprenovator</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Idea]]></category>
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		<guid isPermaLink="false">http://marketingplanbook.com/?p=393</guid>
		<description><![CDATA[BASIC   This is the first step; you need to have a BASIC product. At this stage this product will have some features and benefits that appeal your primary customer segment. Talking about customers, to have shorter period to achieve critical mass, my advice is to develop market driven product. Look at your customers and [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=marketingplanbook.com&amp;blog=10590657&amp;post=393&amp;subd=marketingplanbook&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<title>How to Create Successful Product</title>
		<link>http://marketingplanbook.com/2011/01/22/how-to-create-successful-product/</link>
		<comments>http://marketingplanbook.com/2011/01/22/how-to-create-successful-product/#comments</comments>
		<pubDate>Sat, 22 Jan 2011 16:40:30 +0000</pubDate>
		<dc:creator>entreprenovator</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Idea]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Sales]]></category>
		<category><![CDATA[Strategy]]></category>
		<category><![CDATA[product]]></category>

		<guid isPermaLink="false">http://marketingplanbook.com/?p=387</guid>
		<description><![CDATA[Product is very important in every business. It can be in tangible form such as engineering tools, medical devices, electrical washing machine, hybrid car, solar power panel, cost effective airline and so on. Additionally, product also can come in intangible form such as services. In one article I read from MIT Sloan Management Review months [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=marketingplanbook.com&amp;blog=10590657&amp;post=387&amp;subd=marketingplanbook&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<title>New Interview with PTMBD_Huza Radzi</title>
		<link>http://marketingplanbook.com/2011/01/17/new-interview-with-ptmbd_huza-radzi/</link>
		<comments>http://marketingplanbook.com/2011/01/17/new-interview-with-ptmbd_huza-radzi/#comments</comments>
		<pubDate>Mon, 17 Jan 2011 10:20:57 +0000</pubDate>
		<dc:creator>entreprenovator</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Coaching]]></category>
		<category><![CDATA[Interview]]></category>
		<category><![CDATA[Management]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[interview]]></category>
		<category><![CDATA[Leadership]]></category>
		<category><![CDATA[PTMBD]]></category>

		<guid isPermaLink="false">http://marketingplanbook.com/?p=375</guid>
		<description><![CDATA[I&#8217;ve been thinking of how to make my blog more meaningful so I personally will love to read it over and over again. I want something natural and unique which is hard to find. Suddenly i got this idea to interview some of my friends, ex-bosses and clients. Of course these people are ordinary in the [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=marketingplanbook.com&amp;blog=10590657&amp;post=375&amp;subd=marketingplanbook&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<title>Marketing Dilemma: Social vs Business</title>
		<link>http://marketingplanbook.com/2010/10/26/marketing-dilemma-social-vs-business/</link>
		<comments>http://marketingplanbook.com/2010/10/26/marketing-dilemma-social-vs-business/#comments</comments>
		<pubDate>Tue, 26 Oct 2010 03:58:37 +0000</pubDate>
		<dc:creator>entreprenovator</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Idea]]></category>
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		<category><![CDATA[Strategy]]></category>
		<category><![CDATA[Management]]></category>

		<guid isPermaLink="false">http://marketingplanbook.com/?p=364</guid>
		<description><![CDATA[Marketing is the strategy for any organization to grow their business. If only you have read about &#8220;marketing&#8221; at core, you would understand. if you find your marketing definition equivalent to sales or advertising or branding solely, emmm&#8230;you got to do a lot more research, reading and learning. Because marketing, by right will make the sales, branding [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=marketingplanbook.com&amp;blog=10590657&amp;post=364&amp;subd=marketingplanbook&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<title>Improving Supply Chain: Four Main Items</title>
		<link>http://marketingplanbook.com/2010/09/29/improving-supply-chain-four-main-items/</link>
		<comments>http://marketingplanbook.com/2010/09/29/improving-supply-chain-four-main-items/#comments</comments>
		<pubDate>Wed, 29 Sep 2010 02:59:59 +0000</pubDate>
		<dc:creator>entreprenovator</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Idea]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Sales]]></category>
		<category><![CDATA[Strategy]]></category>
		<category><![CDATA[supply chain]]></category>

		<guid isPermaLink="false">http://marketingplanbook.com/?p=361</guid>
		<description><![CDATA[When you look at any business there is always the basic supply chain. There is supply, mediator and customer. As i was reading an article in MIT Sloan Management (Summer 2010), i intend to elaborate a little bit more with more localized context of the four main items the author highlighted. The main article is [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=marketingplanbook.com&amp;blog=10590657&amp;post=361&amp;subd=marketingplanbook&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<title>PTMBD_Interview with Pak Agus from REFANES</title>
		<link>http://marketingplanbook.com/2010/08/19/interview-with-pak-agus-from-refanes/</link>
		<comments>http://marketingplanbook.com/2010/08/19/interview-with-pak-agus-from-refanes/#comments</comments>
		<pubDate>Thu, 19 Aug 2010 15:11:19 +0000</pubDate>
		<dc:creator>entreprenovator</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Idea]]></category>
		<category><![CDATA[Interview]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Strategy]]></category>
		<category><![CDATA[entrepreneur]]></category>
		<category><![CDATA[entreprenovator]]></category>
		<category><![CDATA[interview]]></category>
		<category><![CDATA[PTMBD]]></category>

		<guid isPermaLink="false">http://marketingplanbook.com/?p=341</guid>
		<description><![CDATA[If you have ever been to Indonesia you would realized that it a country that capture the spirit of entrepreneurship substantially. You will see many people involve in businesses from the petty traders to IT geeks. I was at Padang a number of times where I saw “mobile” cigarette seller, rent-an umbrella (while raining you [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=marketingplanbook.com&amp;blog=10590657&amp;post=341&amp;subd=marketingplanbook&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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			<media:title type="html">REFANES_2</media:title>
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		<title>New Propositions Required</title>
		<link>http://marketingplanbook.com/2010/08/10/new-propositions-required/</link>
		<comments>http://marketingplanbook.com/2010/08/10/new-propositions-required/#comments</comments>
		<pubDate>Tue, 10 Aug 2010 09:28:02 +0000</pubDate>
		<dc:creator>entreprenovator</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Strategy]]></category>
		<category><![CDATA[ideas]]></category>
		<category><![CDATA[strategic]]></category>

		<guid isPermaLink="false">https://marketingplanbook.wordpress.com/?p=323</guid>
		<description><![CDATA[I&#8217;ve been in food business for many years. I played four major roles and still playing at least two of them. I have been a worker in a few 5-star hotels and had my own restaurant few years ago. The other two roles that i still play are an advocate and customer. Let me tell [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=marketingplanbook.com&amp;blog=10590657&amp;post=323&amp;subd=marketingplanbook&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<title>The Unnoticed Team Member</title>
		<link>http://marketingplanbook.com/2010/08/09/the-unnoticed-team-member/</link>
		<comments>http://marketingplanbook.com/2010/08/09/the-unnoticed-team-member/#comments</comments>
		<pubDate>Mon, 09 Aug 2010 05:59:41 +0000</pubDate>
		<dc:creator>entreprenovator</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Management]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Strategy]]></category>
		<category><![CDATA[project management]]></category>

		<guid isPermaLink="false">https://marketingplanbook.wordpress.com/?p=312</guid>
		<description><![CDATA[This story was shared by an old friend. We grew up together and went to the same school. To cut it short i ended up in marketing and my friend in project management. I did some project management too in the past so i can roughly understand his story. Its about &#8220;the unnoticed team member&#8221;. [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=marketingplanbook.com&amp;blog=10590657&amp;post=312&amp;subd=marketingplanbook&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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